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Marketing Automation Service Website
Sending an Email is like Throwing a Stone into the Water––
Don't Forget to Notice the Ripples
Embrace Eloqua's "Ripple Reading" Reporting Power
Oracle Eloqua is one of the most feature-rich campaign tools around and one of the key ways it outshines so many others is its robust reporting and analysis tools. Want to know more about how to use them to engage your audience? Use segments and multi-step campaigns to increase your content's relevance? 

Insights & Reporting on the Eloqua KB

 
Email Design Gallery  
Have Good Taste? Proud of a Particular Email Campaign? Share your email design(s) with your colleagues on campus in our (coming soon) Eloqua email design gallery. Many new campus users have asked us about how other departments' emails look, and how email is being used in various ways on campus––even experienced email marketers can always use a little inspo! Let us know if you're willing to share a few of Eloqua emails as examples.  We'll include them as .pdfs on our web gallery.
Share Yours
 
Resource: Eloqua Topliners Online User Group
Topliners is an interactive online user community.  Tap in to this free resource to get more information on a particular Eloqua feature, how-to, ask questions, and give back by answering others' questions about Eloqua. Oracle just gave Topliners a much-needed interface and function overhaul.  Check out their new Tip Tuesday to pick up all kinds of helpful pointers.  Registration is required. *Note, this community is offering a variety of opinions, and is not always the best practice for each of our use cases.  

Oracle Eloqua Topliners
 
Eloqua Quarterly System Update Sept 9 @ 10 pm
We monitor changes and enhancements to the Eloqua Application so you don't have to. As a reminder these updates take Eloqua offline, so do plan to stay off the application from 10 pm 9/9 to 7 am on 9/10.
Key updates will be:
  • Auto Open and Auto Click Reporting: These metrics will be expanded to more subject areas.  
  • SMS enhancements for the keyword management, folders and asset management, + reporting feature
  • Integration enhancements and more!
Eloqua "22C" Release Web Page 
 
 
Get Marketing Automation Support  

  • Email: marketing.automation@wisc.edu
  • TEAMS: Marketing Automation Support Channel
  • Web: marketingautomation.wisc.edu
  • Monitor any outages on the DoIT Outages Site–Eloqua
All Resources
 
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