Giving Tuesday is a Movement that Unleashes the Power of Radical Generosity Around the World.
Whether it’s making someone smile, helping a neighbor or stranger out, showing up for an issue or people we care about, or giving some of what we have to those who need our help, every act of generosity counts, and everyone has something to give.
The History
This day of giving was founded in 2012 by New York’s 92nd Street Y in partnership with the United Nations Foundation as a day that encourages people to do good. In July 2019, GivingTuesday spun out into its own organization, led by GivingTuesday co-founder, Asha Curran, as its CEO.
The Why
Giving Tuesday presents nonprofits with a day full of opportunities. Because many members of the general public now know what it is and may even set aside money each year to donate on that day, it’s the perfect chance for nonprofits to highlight their missions, solicit donations, and gain new supporters. Nonprofits looking to increase visibility and capitalize on a day of giving would be smart to participate.
The Vision
Generosity is uplifting, generative, equalizing, and connecting. We believe that each and every act of generosity is a worthy act in and of itself. In this work, generosity is the primary means and the primary end: Giving Tuesday unleashes generosity to drive generosity.
The What
Because nonprofit organizations have varying resources, sometimes a nonprofit’s involvement may be as simple as sharing a single social media post or sending an email newsletter.
Disclaimer
During this giving season, make sure you are giving to and promoting authentic organizations.
Look for organizations that have and respond to/ at physical addresses, email addresses and phone numbers. Connect with a real person at the organization before you donate or promote their efforts.
DON'T GET SCAMMED
Great Lakes Rural Opioid Technical Assistance Regional Center